We are a consulting service focusing on content and strategy for businesses building digital products for families.
We are experts in the journey of new parents and know deeply the products, services, and resources available to them.
We are professionals in turning ideas into reality.
The Greenmore Group can help you understand where you are and what can come next.
The Greenmore Group specializes in helping companies with a focus in parenting, education, and digital services find their unique voice and perspective. Through analysis of the competitive landscape and carefully crafted user journeys, we design innovative content strategies to differentiate and define digital products and services, and attract and retain customers.
We see the forest and the trees, and think through all the “what ifs” . Operating at multiple altitudes, our work ranges from big picture strategy, to micro-nuanced execution.
Whether it be a focus in content, operations, competitive analysis, or brand positioning, The Greenmore Group knows families, the product and services landscape, and knows how to think and create outside the box.
What we do
(and do well)
Help companies understand the crowded digital parenting landscape, while identifying gaps which lead to opportunity.
Craft a unique content strategy and follow through with content development.
Drive an idea or new product from conception to launch.
Content Strategy
✴︎
Brand positioning
✴︎
Product launch
Content Strategy ✴︎ Brand positioning ✴︎ Product launch
We know the players. We know the game.
New parents are overwhelmed with a lot of information and a lot of choices . We can help your organization stand out.
We look at the full picture.
Content
Content strategy
Content design
Content development
Content repurposing
Strategy
Business planning
Data analysis
Design thinking
Research
Competitive analysis
Journey mapping
Persona creation
Operations
Project tracking
Process improvements
Cross functional connection
